It's definitely cherry flavored, but it suffers from an aftertaste I can't quite describe. Not bad at all though.
I've been a customer for almost a year now and I'll just say I haven't been disappointed with any of my purchases.
Not a *huge* improvement for me, but I already struggle with nocturia so drinking a bunch of water before bed doesn’t help. BUT I notice the sleep I do get is deeper than it used to be, so for me it’s still worth it, I just started drinking it a couple hours before bed instead of half an hour. Still works that way and I don’t get so sleepy in those two hours that I can’t function. Plus it tastes delicious!